E-Commerce Evolved, Page 115
Chapter 3.
OEM and Private Labeling is crucial. It builds you brand.
print on demand (no inventory), crowded-sourcing(kickstarter), crowdfunding ‘(both), and digital products(adding an pdf, instruction and value to it).
Four types of fulfillment
Chapter 4
Conversion tricks, sales boosts, and profit maximizers
- Conversion tricks: a. retargeting: run the same exact ads on multiple networks giving you maximum coverage and reach. (Try youtube)
- Product review, once customer buy it, ask them to write an review p137 Use red snippets in your SITE CODE, to ensure those reviews catch google’s attention.
- Landing Pages. (Expectation: Conclusive. Devoid of distractions.) Buy, Book ,mark and leave. [ Head lines, pictures, and videos.]
